The monthly website traffic characteristic is sometimes known as info transfer or bandwidth as well, but all of the aforementioned names have to do with the same thing - how much data can be transferred to and from a shared web hosting account. The site traffic can be generated in just two ways, the more visible one being site visits. If somebody opens your website, their browser requests and downloads the web pages from the website hosting server and then displays them on their end. The more website visitors you have, the more outgoing traffic is produced from your hosting account. Since this feature includes the whole web site traffic, not just the site visits, you should not forget that incoming traffic is measured too. Which means that website content and other files that you upload to the account using a file manager or an FTP program are counted towards your account allowance. Your transfer is generally tracked monthly and the counter resets on the very first day of every month irrespective of your actual signup date.